Bienvenida: Where Cultura Meets Content

Bienvenida: Let’s Make Cultura Shine Online

If we haven’t met yet:  hola, I’m Nathalie. ✨
I’m a first-gen Cuban-American who grew up in a place where no one looked like or had a shared history as me and was deeply longing to feel connected to her roots! 

I created this space for mujeres like us women who want to stay rooted in our cultura while building visibility and confidence online. For women who want to stay connected to their roots and heritage while also setting up a home here in the USA because this is home.

I know what it’s like to translate not just language, but life. To navigate the hyphen in Cuban-American. To want to tell your story but worry if anyone will “get it.” Here, we don’t just get it — we live it.

Through my Cuban Word of the Day Content, sharing first gen stories or helping brands grow organically, I’m here to help you:

• Reclaim your cultural voice (and maybe your Spanish, too)

• Grow your online presence without losing your authenticity

• Laugh at our shared quirks — because yes, mami still thinks you’re too skinny even if you just ate three plates of arroz con frijoles

This blog will be a mix of culture, content strategy, and cafecito-fueled pep talks. Whether you’re here to learn your first qué bolá or to finally feel confident posting that reel, you’re in the right place.

So, grab your cafecito, mi amor — this is just the beginning.

P.S. Tell me in the comments: What’s one Cuban word or phrase that instantly takes you home? I just might feature it in a future post.

Also the coffee photo I took at a local Miami coffee shop. The barista is incredibly talented!