About me

About Nathalie

Marketing Strategist | Content Creator | Cultura Connector

Hola, I’m Nathalie — a first-gen Cuban-American storyteller, marketer, and visibility coach with a mission to make our culture impossible to ignore.

I started creating content because I noticed something missing in my feed: us.
Our accents, our inside jokes, our pastelito-fueled hustle — the everyday magic of being Latina in a world that doesn’t always see us. I wanted to change that. So I picked up my phone, hit record, and began sharing the stories, words, and strategies that connect us to our roots and to each other.

With over three years of marketing and advertising expertise, I’ve helped brands craft advertising campaigns for Facebook and Instagram that not only sell but stick: campaigns rooted in emotional connection and cultural fluency. I’ve worked behind the scenes managing multi-channel marketing strategies, running social ads, and creating content that turns casual followers into loyal customers. Now, I bring that same strategic magic to help creators and small businesses grow authentically online.

My Mission

To empower Latinas and first-gen creators to reclaim their voice, own their story, and shine online without sacrificing authenticity.

My Vision

A digital landscape where Latina stories aren’t a niche, they’re the norm. Where our slang, our style, and our sabor aren’t just celebrated they’re leading the conversation.

Whether I’m sharing the Cuban Word of the Day: Spanglish Survival Guide, coaching a creator through an Instagram glow-up, or partnering with brands to reach bicultural audiences, my work is rooted in one belief: representation isn’t optional, it’s essential.

So if you’re ready to blend strategy with storytelling, culture with content, and cafecito with confidence you’re in the right place.